In the series of activities to introduce new look of Vikoda brand, on 17/11/2018, FIT Beverage continues to host a product-launch event in Da Nang.
With the rapid development of the beverage industry, with the desire to bring a new look with a cooler, fresh, dynamic and more modern image to its key products, FIT Beverage has change the label design and packaging of the entire Vikoda products. Following the launch events for Vikoda’s new look, FIT Beverage has continued to host a product-launch event in Da Nang with the participation of its Board of Directors, sales team, marketing team and a large number of representatives from distributors, agents and customers from the northern provinces.
Vikoda’s natural mineral water from FIT Beverage, which is famous for its international standard quality, non-toxic ingredients and many other benefits for health has been trusted by consumers and been voted as Vietnamese high quality goods for 22 consecutive years. Attending the conference, besides sharing the achievements that FIT Beverage has achieved in 40 years of operation and introducing the new look of the entire Vikoda product line to the distributors, agents and customers of the company, the representative of FIT Beverage’s Board of Directors also said that the goal of this label and packaging change was to affirm the quality of the product with a dynamic, modern and eye-catching image, to take Vikoda natural mineral water “beyond Khanh Hoa border” to access consumers in the whole country.
Toward the goal of diversifying the product lines to serve the increasing demand for drinking water of Vietnamese people, in the event, FIT Beverage also introduced new products of the company: Vikoda Bird’s Nest Drink – a very nutritious drink from Khanh Hoa Bird’s Nest to the guests. This product will officially available in Vietnam market from November 2018.
Focusing on sustainable development, protecting health of consumers, FIT Beverage is trying its best to reach out and expand its competitive advantages through considerate and profession business strategies and product development. Especially, with the investment and orientation from FIT parent company, FIT Beverage has more and more advantages to conquer the Vietnamese drinking water market, realizing the goal of improving the Vietnamese brands and enhancing the benefits for consumers.